Webinar

Entrepreneurship 101, Part 2: Finding Traction & Meeting Milestones

Thursday, March 20, 2025
12:00 pm - 1:00 pm PDT
Online

In part 2 of this entrepreneurship series led by Joyce Shen, we will discuss ways to get initial traction, one of the hardest phases of entrepreneurship. It is always hard to start something new, but with small steps, we can get to the bigger milestones. 

We will discuss ways to develop customer target profiles and conduct small experiments to separate true signal from noise in our commercialization journey. 

This workshop is more than a webinar; we plan to have discussions and activities so that you leave with actionable follow-ups.

If you missed Part 1 of this series, the video is available to watch online before attending part 2.

Workshop Leader

Joyce Shen

Joyce Shen is a venture capital/private equity investor and business builder. Joyce's technical expertise centers around emerging technologies, machine learning & AI, data economy, and cybersecurity. With significant cross-functional experience that span venture capital/private equity investing, technology M&A, corporate finance/CFO, corporate strategy, technology and product innovation, operations, and go-to-market, Joyce has extensive strategy, financial, and operational experience and deep knowledge in incubating, investing in, growing, and managing new businesses in both global public companies and early to growth technology startups. Joyce has also published books on technology and innovation and is a patent holder on detecting and locating unsecured sensors in critical infrastructures.

Last updated: March 25, 2025