Focus
Biography
I believe in deriving meaning out of user behaviors and unspoken needs to create engaging and delightful product experiences.
I am a communications grad, with an MBA in Marketing. I am interested in understanding consumer behavior and motivations to design experiences that resonate with users. From designing marketing and advertising communications, to building products I believe in putting the consumer at the center of all business requirements.
I have been a part of and led internet product teams in a startup environment. As product head for Shine.com (a jobsite based out of India), I've interfaced with internal and external stakeholders, and worked on B2C, B2B and ecommerce web products.