A Playbook To Be Proud Of: Designing LGBTQ+ Inclusive User Accounts

A near ubiquitous experience for all users of digital products includes the creation of user accounts. With that in mind, the goal of this project is to create a more inclusive experience for LGBTQ+ users, specifically when creating their user account within a digital product. Using various methods including a literature review, user interviews, and usability testing, we produced a playbook that supports digital product teams. This playbook outlines concrete actions and best practices for a more LGBTQ+ inclusive user account design. We tackle topics such as inclusive language, trust & safety, and data usage expectations in our guide. Through this playbook, we hope to upskill digital product teams and empower them to make more inclusive design choices.