Sparq

Sparq is an app that aims to reshape the way you connect and build lasting bonds. For people whose friends are their chosen family, Sparq is your personalized guide to discovering and nurturing friendships that align with your values and interests. 

Sparq guides you through a journey of self-discovery, helping you understand your expectations in a friendship and how to foresee and navigate change. By answering thought-provoking questions and engaging in activities, you'll set the stage for connections that truly resonate.

Our app provides an arena for friends to converse honestly and become closer, helping build deeper understanding of each other.  We believe in making interactions purposeful, enjoyable, and eye opening. 

Join us at Sparq, where the journey to genuine connections begins. Let's redefine friendship together! 

What’s Sparq?

Basically, our core assumptions going into this project are that people tend to avoid growth conversations unless they are forced to - by a conflict, or an external experience that raises unavoidable friction. Our underlying hypothesis is that people can learn to take preventative care of their friendships instead of waiting for a situation that needs a cure. 

We envision a tool that helps people foresee what issues might arise within a friendship and proactively address them. This could look like: thinking about the successes and failures of past friendships or relationships, and practicing projecting them into future hypotheticals. 
Part of this process, of course, is understanding and proactively communicating your own needs within a friendship. That will also be an integral part of our platform. 

The details will be refined through a rigorous process of UX research and iterative design.