2007

Position auctions

Hal R. Varian, "Position auctions", International Journal of Industrial Organization, Volume 25, Issue 6, Pages 1163-1178 (December 2007)

Abstract

I analyze the equilibria of a game based on the ad auction used by Google and Yahoo. This auction is closely related to the assignment game studied by Shapley

Author(s)

Last updated: September 20, 2016